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How to Tell Customers You’re Raising Prices
Raising your fees is a normal part of running a healthy, sustainable business. While raising your rates may cost you a client or two, not raising them can cost you more. If you feel anxious about raising your rates, you’re not alone. Everybody is a little scared they will lose customers. The good news is…
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Raising Salon Profitability in Just Four Useful Steps
Raising salon profitability should be the number one goal of any salon, regardless of whether you’re just starting or have an established business. Revenue is the money your business takes in. Profit is the money you take home. Revenue strokes your ego, but profits put food on the table. So being more profitable should always…
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How to Build Lasting Habits That Make Salons Successful
Over the past year, bello Salon Suites has published a series of blogs on how to market a salon. Each one shows how to use affordable, available, and easy-to-use tools to create a brand, attract new customers, and retain clients. Additionally, we’ve offered tips on how to use these tools to best position a salon…
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How Text Marketing Can Blast Your Salon Success
Text message marketing, also known as SMS marketing, is a powerful way to reach your customers directly. According to Sender, an email and SMS marketing tool, open rates average 98%. It’s a channel that promises significant engagement and high returns on investment. But how do you craft a strategy that not only grabs attention but…
